A friend told me how Game Preserve is offering to pre-order the latest CMON Kickstarter for its customers, allowing them to gain points for the purchase. Of course, this “point” system is a gamification of the retail business, an attempt to bring customers back to GP instead of other retailers. Your discount-based business model is much more customer-friendly, but appears disallowed by CMON’s policy.
Thanks for sharing your thoughts about this as a retailer, and exposing their retailer contracts, which I didn’t know before. I am curious: have you thought about adopting a points system for cases like this, or something mechanically equivalent, like “buy this at full price to earn a coupon for $10 off something from another publisher”?
I’m glad I came across your blog. It makes me want to put more music videos in my own!
Point systems are complex to administer, and exist primarily to drag customers back to your store…discounts are simpler to administer and offering better discounts for pre-orders allows us to order what we need more accurately, helping to control cash flow.
A friend told me how Game Preserve is offering to pre-order the latest CMON Kickstarter for its customers, allowing them to gain points for the purchase. Of course, this “point” system is a gamification of the retail business, an attempt to bring customers back to GP instead of other retailers. Your discount-based business model is much more customer-friendly, but appears disallowed by CMON’s policy.
Thanks for sharing your thoughts about this as a retailer, and exposing their retailer contracts, which I didn’t know before. I am curious: have you thought about adopting a points system for cases like this, or something mechanically equivalent, like “buy this at full price to earn a coupon for $10 off something from another publisher”?
I’m glad I came across your blog. It makes me want to put more music videos in my own!
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Point systems are complex to administer, and exist primarily to drag customers back to your store…discounts are simpler to administer and offering better discounts for pre-orders allows us to order what we need more accurately, helping to control cash flow.
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